by David Tandet Ann Wylie gives great advice. (As usual.) Her most recent? Graphic storytelling teaches better than text. >Some of what she talks about:  Photos Graphic design images Cartoons They all fit the category. Well I got to thinking. Punctuation (. . . ! ” ” : etc.)  works in part because of its [...]

by David Tandet A colleague told me about a client he was about to start working with. I asked him who their target audience was. My friend had an answer. Then I asked him if the client expected to attract – 1) A greater number of similar individuals; 2) An additional group of somewhat similar, [...]

by David Tandet Interested in, ever think about, influenced by computers? Then you might have considered checking out the new Steve Jobs bio. Well you might want to look at this helpful review first: http://christianboyce.blogspot.com/ The reviewer’s recommendation for a good site on Jobs gets a thumbs up as well. By the way, you don’t [...]

by David Tandet Got an email from Toni the other day. We haven’t been in touch for years. Her email began, “I was trying to find u on Facebook . . .” I think someone’s trying to tell me DAVE, GET WITH THE PROGRAM! At least when I do get with it, I’ve got a [...]

by David Tandet Are grants for operating expenses the new funding model? Short answer: not by a longshot. Long answer: In some instances. The bottom line is that the funding agency is awarding a grant to the nonprofit that gives strong indications it can do what it says it’s going to do. And what it [...]

by David Tandet The other day I was talking with an old friend about the topic of raising money. My friend is a fundraising consultant – and she’s very good at it. Anyway, at one point I  happened to make the supreme verbal boo-boo. I referred to her work as “funding consultant.” “It’s never ‘funding [...]

by David Tandet A Seattle direct marketing consultant asked me to write her new website. She requested that I review the site of her competitor. “Glad to, but please look at the Lautman Maska Neill & Company site,” I said. I called my client a little later. “What do you remember about your competitor’s site?” [...]

by David Tandet Wylie’s writing is like a terrific dresser: consistently great from top to bottom, always with something new that you can’t wait to see. – David Tandet Wylie Provides “Dos” Writers Can Use The June 2011 issue of “Wylie’s Writing Tips” is an example of communications consultant Ann Wylie’s great writing and clear [...]

by David Tandet When a nonprofit positions itself as the best organization to provide the solution to a problem, it means staying the course for the distance. Three elements should be present for the agency to accomplish its goals and achieve mission integrity. These elements are fluid and can quickly disappear. Organizations that make attaining [...]

by David Tandet “See ya,” Ziggy Void hopped off the ski lift chair he was sharing with Marcia Tomberlin as he continued blabbing away, “at the bottom, slowpoke.” Ziggy veered to the left and began skiing down the trail without waiting for his partner. Even for Void, it seemed like obnoxiousness to the nth degree. [...]